Tolo Tea brews quickly and hydrates fully even on the hottest days. Perfect for keeping you happy and healthy during paleontological digs.
Branding and packaging designs for four distinct tea flavors from the Tolo Tea brand. Marketed specifically for Paleontologists from Chad, Africa.
RESEARCH AND PROCESS
Audience and Market Research



Moodboards



LOGO
Brainstorming


Sketches


Final Design Version 1

Final Design Version 2

BRAND LANGUAGE
Brand Language: "Casual and Expensive"

Brand Language: "Formal and Expensive"

Additional Pattern Iterations












Final Pattern Options


BOX DESIGN
First Drafts


Final Flat Designs
Hydrating Hibiscus

Green Rooibos Hibiscus

Rose Hibiscus

Lemon Hibiscus

Mockups
Hydrating Hibiscus




Green Rooibos Hibiscus




Rose Hibiscus




Lemon Hibiscus




Grouped


